Privacy Policy

1. Changes to Our Privacy Policy

We reserve the right to modify or update this Privacy Policy at any time. When material changes are made, we will update the "Effective Date" at the top of this page and, where appropriate, provide notice via email or a prominent notification on our website. Your continued use of our services constitutes acceptance of the revised policy.

2. Information We Collect

We collect personal information necessary to deliver high-performance marketing and market audit reports tailored for contractors:

Information You Provide Directly:
• Contact & Identification Data: Full name, email address, phone number, company name, and trade specialty provided via form submissions, consultation requests, or audit forms.
• Business Details: Service territory, zip codes, project volume targets, and current website URL.
• Communications: Records of your correspondence, call notes, and email messages with our team.

Information Collected Automatically:
• Device & Usage Data: IP address, browser type, operating system, pages visited, referral source, and duration of visit.
• Cookies & Analytics: Standard tracking technologies, web beacons, and cookies to analyze site traffic, optimize user experience, and measure campaign conversions.

3. How We Use Your Information

We process your information strictly for legitimate contractor-marketing operations, including:

• Generating customized Google Maps 3-Pack and local SEO audits.
• Responding to inquiries, scheduling strategy calls, and sending account updates.
• Measuring campaign ROI and optimizing website speed and navigation.
• Preventing fraudulent lead activity and verifying contractor territory exclusivity.
• Sending periodic news, growth strategies, or promotional updates (with clear opt-out options).

4. How We Share Your Information

We do not sell or rent your personal information to third parties. We may disclose your data only under these strict circumstances:

• Trusted Service Providers: Vetted third-party vendors assisting in payment processing, email dispatch, analytics, and CRM tracking who are bound by strict confidentiality.
• Legal Compliance: When required by court orders, subpoena, or applicable laws to protect rights, property, or client safety.
• Business Transfers: In the event of a merger, acquisition, or restructuring, where client records are transferred as a business asset under confidential terms.

5. Cookies & Analytics

Our website utilizes cookies and analytics tools (such as Google Analytics and conversion tracking pixels) to evaluate traffic and ad effectiveness. You can manage or disable cookies at any time through your browser settings. Note that disabling certain cookies may affect website functionality.

6. Your Rights & Choice

Depending on your jurisdiction, you hold specific rights regarding your personal information:

• Access & Correction: Request a copy of the personal data we hold or request corrections.
• Opt-Out / Unsubscribe: Click the "Unsubscribe" link in marketing emails or notify us directly to stop receiving promotional communications.
• Deletion: Request deletion of your personal records, subject to legal recordkeeping duties.
• California Residents (CCPA): Right to know categories of collected data, right to request deletion, and right to non-discrimination for exercising privacy rights.

7. Data Security

We implement industry-standard physical, administrative, and technical safeguards (including SSL encryption and firewalls) to prevent unauthorized access or disclosure. While no electronic transmission is 100% immune, we continuously audit and upgrade our defenses.